Feb 5, 2023 | Blog, Business, Core Principles, Podcasting, Uncategorized
20+ years ago, the great Jack Trout wrote a book called “Differentiate Or Die: Survival In Our Era Of Killer Competition.” Six years after his passing, the competition ain’t getting any less killer. In other news, podcasting is, apparently, passéing...
Jul 31, 2018 | Advertising, Business, Internet, Podcasting, Radio, Uncategorized
Who better than the least fashionable human being you know to connect the dots between distrust of the media and clothing, specifically down vests? Don’t think I can do it? Let’s go. We begin with a shocking headline: Media Study Finds Rampant Listener...
Feb 10, 2016 | Blog, Business, Internet, Movies, Print, Radio, Talent, Television
Let’s talk about one of my favorite types of people: mad scientists. In an era of massive change in entertainment and media, it is the crazed experimenters who will develop successful products, and you don’t have to be one solitary scientist sitting in...
Aug 11, 2014 | Blog, Print, Radio, Talent, Television
Have you noticed how many “sportswriters” are ending up on-camera at ESPN? There’s a huge lesson in this for all media talent, no matter whether you come from television, radio, or print. If you’re media talent and you feel like the number of...
Jul 8, 2014 | Advertising, Blog, Business, Core Principles, Internet
Opportunities for performers and content creators who can truly stand out from the pack have never been greater. Available audience is so much bigger than ever before. So, how do you cut through the clutter of so many performers and creators flooding the market with...
