Jul 31, 2018 | Advertising, Business, Internet, Podcasting, Radio, Uncategorized
Who better than the least fashionable human being you know to connect the dots between distrust of the media and clothing, specifically down vests? Don’t think I can do it? Let’s go. We begin with a shocking headline: Media Study Finds Rampant Listener...
Sep 28, 2015 | Advertising, Blog, Business, Internet, Movies, Radio, Television
On the off chance you like your payoff up front, here it is: ads are exactly like every other form of content. When your audience loves the content, all is ducky. When they don’t, they avoid that content like the plague. It’s been a remarkable few weeks...
Aug 18, 2014 | Advertising, Blog, Internet, Radio, Talent
Media convergence: it’s a trip through the looking glass for everyone and everything associated with entertainment and media, including advertisers. What used to be important is becoming less and less so every day. Rushing into the vacuum that used to be filled...
